Unit 13 Vocabulary — Business Negotiations

Verb (present tense)
Bargaining
a repeated back and forth to negotiate an agreement, trying to get the other party to agree to one's terms
When mastering the art of negotiating you will learn that there are different bargaining strategies, so pay attention to which strategy is being used on you.
Noun (concept)
BATNA (Best Alternative To a Negotiated Agreement)
one's backup plan should no consensus be reached in contractual dialogues
Having a solid BATNA is crucial because it will allow you to make a rational decision on whether to accept a negotiated settlement.
Noun (concept)
BPA (Best Possible Agreement)
the outcome at the end of the negotiation that best satisfies all parties' interests
This is one of our long-term clients, so we are in good spirits to achieve the BPA in tomorrow's negotiations.

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